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Golf Can Help Relieve Stress?

Golf is the perfect tonic for good health and happiness.  Playing in the fresh air and green spaces is known to reduce your stress levels. Give it a try …..  the outdoors are calling you!

Moderate exercise, such as playing a round of golf, may help protect people against future anxiety and stress – according to the University of Maryland.
A study found that this type of exercise can not only reduce existing anxiety, but can help you maintain that reduced anxiety even after the game of golf is finished. The study shows moderate exercise was more effective than quiet rest at reducing anxiety. Playing in the fresh air and green spaces can also help reduce your stress levels.
Research shows golf can reduce stress and anxiety as well as boosting your happiness levels. The sport combines friendship, fitness and fresh air – all key ingredients for wellbeing.
“Golf really does tick all the boxes for things you need for optimal wellbeing,” says psychologist and coach Miriam Akhtar from www.positivepsychologytraining.co.uk . “It offers some important feel-good factors, such as an active social life and regular physical activity of the best kind – what we call ‘green exercise’ outside in nature.”
The Green Exercise Research Team at the University of Essex www.greenexercise.org is studying the synergistic benefits of combining physical activity with being simultaneously exposed to nature. Research shows it improves psychological health by reducing stress levels, enhancing mood and self-esteem and offering a restorative environment which enables people to relax, unwind and recharge their batteries.
A study found that this type of exercise can not only reduce existing anxiety, but can help you maintain that reduced anxiety even after the game of golf is finished. The study shows moderate exercise was more effective than quiet rest at reducing anxiety. Playing in the fresh air and green spaces can also help reduce your stress levels.
Whether you spend half an hour at the driving range, play a few holes or a full game, you will be outside in the fresh air often taking in some stunning surroundings.
“Being outside in nature is good for your mental health and combining that with the exercise you get from playing the sport – and the social element of golf – boosts your brain’s natural feel good chemicals,” says Miriam Akhtar.
Dr Karl Morris Europe’s leading golf psychologist agrees that golf is a good way to boost your happiness quota and wellbeing, pointing out that it is also one of the few sports you can play throughout your life. “Golf is unlike any other sport for building social connections. The handicap system means you can play anybody whatever their age or ability,” says Dr Morris.
Research shows that the better our social life and social support the happier and healthier we feel. Joining a golf club or visiting a driving range is a great way to make new friends as well as spend quality time with those you already have. Playing together gives you a common purpose which in turn triggers positive emotions.
Golf can also help you regularly achieve the beneficial state of mind that psychologists call ‘flow’. This is where you are so absorbed in the task at hand, whether it’s putting the ball or improving your swing, that you feel intensely positive and energised. The more ‘flow’ you have in your life, the happier you are likely to feel.

What do you like about Fall golf?

Summer, Spring, Winter Fall …  it’s always beautiful here at Hollywood Beach Golf Resort. Right now the breeze is just right, the fairways are green and lush and the wildlife hanging around are cheering you on!  Read on to see why others in different parts of the country are enjoying THEIR “Fall Golf”!

There’s less daylight and the weather might be getting cooler as winter approaches in various parts of the country, but that doesn’t mean it’s time to put the clubs in the closet for the winter just yet.
In fact, in places like New England, there may be no better time of year than the fall to play golf. With that in mind, for this week’s, ‘A Quick Nine,’ feature, we asked our PGA.com Facebook fans the following: What is the best part of playing golf this time of year?
In our weekly, ‘A Quick Nine,’ feature, we asked our PGA.com Facebook fans: What is the best part of playing golf this time of year?

1. The wind. It’s certainly brisk, but also refreshing and can make some long holes short and short holes long.
Facebook fan quotes:
“The wind! Love the wind! Played Chambers Bay yesterday in 20 mph winds! It was amazing fun!” — Danny Lewitzke
“The cool breeze and being comfortable.” — Jeff Euphrat

2. The weather. As a native New Englander, I’d have to agree – nothing beats the weather this time of year, especially when you get a sneaky warm day without the humidity. It’s just absolutely perfect.

Facebook fan quotes:
“This is golf weather! 70’s and lower! Anything hotter you should be swimming.” — John Scherder
“So many reasons… Gortex, Under Armour, mudders, spiked coffee, no crowds, 2 gloves, pocket heaters, time for sheep herding (ball searching), breakfast Denver burritos (wrap, egg, bacon, green and red peppers, red onion, cheese all griddled up hot and rolled up like a fatty) and the staff is thrilled to see anyone… even me!” — Dave Marney
“Not sweating just being able to relax and put on full focus.” — Tyson Emery
“Enjoying all the wonderful scenes and sounds and scents of fall and winter while searching for my ball among the millions of large leaves. AHHH golf.” — Dan Miller
“Lower humidity, less rain, beautiful weather!” — Sandra Bass-Hickling
“Love the cooler weather. Can’t stand humid heat during the summer months.” — Patsy Polk Hartsook

3. Less expensive to play. Who doesn’t love bargain golf?

Facebook fan quotes:
“Here in the Chicago area it is definitely lower prices.” — Gary D. McCoy
“Cheap rates!” — Alex Rule
“Rates go down, pace of play is quicker, easy to find your ball in the rough since the grass isn’t growing… what’s not to love?” — Neil Swartz
“WINTER RATES!” — Troy Thierolf

4. Courses are less crowded. While golf is supposed to be relaxing for and enjoyable for everyone, it can quickly become tense and annoying on a crowded course when you’re waiting on every shot and pushing a six-hour round. What fun is that? Not a worry in the fall months.

Facebook fan quotes:
“Fall golf is the best here in NJ… courses less crowded, nice cool temperatures, colorful trees.” — Dennis Schaub
“Less crowded courses in MA this time of year let me play with my 10 and 12-year-old sons on the weekend.” — Ken DePasacreta
“More time to practice on the course, less players!!” — Peter Owens
“Definitely the less crowded courses. Also for some reason I seem to play better but I don’t know why that is.” — Nicole Condit Duncan
“Not as crowed and slower players are fair weather golfers anyway.” — Ed Boling
“There is almost no one on the course. I can start off right from my backyard and get 19-20 holes in before dark.” — Greg Dobson

5. There’s a better appreciation. Let’s face it, folks, post-Veterans Day rounds are simply a bonus, or icing on the cake.

Facebook fan quotes:
“It’s a state of mind that you are ending a season and NOW today’s round is more appreciated. It’s like stealing to get extra rounds of golf in November. Less people, better greens as grass goes dormant, and knowing that beyond the round is shoveling snow!!!” — Jon Stadler
“Knowing you should be working instead.” — Paul Turner
“It’s a bonus if the weather is nice this time of year, so you appreciate it more!” — Deb Conner Shulski

6. Pace of play. Similar to less-crowded courses, I guess, but pace of play is huge for a lot of people. In the cooler months, people are more prone to finish quicker – it gets windy, cold and there’s less daylight. You need to move it to sneak in 18 holes.

Facebook fan quotes:
“Pace of play is better, courses look great (until the leaves fall off, which they’ve started doing here), and fall rates.” — Gary Griffin

7. New clubs. Chances are, you can find a lot of deals on golf clubs as the season winds down. Rather than wait until the spring when the prices go up, why not get a set now and get break it in?

Facebook fan quote:
“Looking for new set golf clubs right now is the time.” — Jeffrey Rupchak

8. The foliage. Absolutely breathtaking. That’s the only way to describe the foliage in the fall in New England when you’re playing a late-season round of golf. The bad shots don’t seem so bad as you look around at the beauty that surrounds you.

Facebook fan quotes:
“It’s the beautiful change of seasons that I love this time of year… the golf course has some of the most amazing fall views worth keeping!” — Marilyn Sheldon
“The beauty of the trees turning colors and when the sun is shining on them the white sand it’s all God’s art work!!!” — Chris Gagle

9. Extra roll. As the weather gets colder, the courses firm up. The extra yardage on a well struck tee shot is nice, but it is a bit of a bummer on rock-hard greens.

Facebook fan quote:
“The extra roll in the fairway in Wyoming this time of year is an added bonus!” — Becky Marsh

SOURCE:  T.J. Auclair

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BACK TO BASICS … GOLF – From A to Z

Back to square one!  Sometimes it’s best to start from the beginning!  Here’s learning the game of golf from A to Z!

*Coaching and Cocktails at 5:00 tonight!


Golf Lingo Glossary
Ace: A hole-in-one. Hitting the ball into the hole in one stroke.
Albatross: A score of three less than par — as you can imagine, a very rare occurrence! You’ll also hear “double eagle.” It’s the same thing as an albatross.
Apron: The shorter grass directly in front of the green.
All square: When the score is tied in match play.
Away: The ball that’s farthest away from the hole, as in “you’re away.” The player farthest away typically hits first.
Back tees: The farthest set of tees from the hole on each hole, also referred to as “the tips.”
Ball marker: A coin-sized object, typically round, used to mark the position of a player’s ball on the green.
Ball mark: A small indentation on the surface of a green resulting from the impact of a golf ball.
Beach: Slang term for a sand bunker.
Best ball: A format of play typically used in tournaments, in which the team score for each hole is the “best score” of at least one of the players in a foursome.
Birdie: A score of one less than par.
Bite: A ball with lots of backspin is said to “bite,” since it stays pretty close to where it landed or even spins back toward the player. Sometimes a player will shout (pray) for a ball to bite if it looks like it’s going past the hole. (A humorous way of doing this is to shout, “Grow teeth!”)
Bogey: A score of one over par.
Bracket: To take additional clubs — one higher and one lower — than the club you believe you need to hit a certain shot. This means you’ll be prepared for a situation different from what you originally expected, so it’s generally a good idea.
Bunker: A concave area containing sand or the like, considered a hazard.
Casual water: An accumulation of water on the golf course that is not part of a water hazard. Generally, you encounter casual water after heavy rains. The player is allowed to move the ball without penalty.
Chipping: A low-trajectory, short golf shot typically made from just off the green.
Cup: The four inch deep, 4.5 inch diameter hole on the green.
Dance floor: Slang term for the green.
Deep: A flagstick or hole that is located toward the back of the green.
Divot: The small chunk of turf that is dislodged when a clubhead strikes the ground as a player hits the ball.
Divot repair tool: A small metal or plastic tool with a prong(s), used to repair ball marks on the green.
Double bogey: A score of two over par. Generally shortened to “a double.”
Drained: Slang term for having sunk a putt.
Draw: A golf shot in which the ball gradually moves right to left (for a right-handed golfer).
Drive: The first shot taken at the teeing ground at each hole — even if you don’t hit it with a Driver.
Driver: The longest club (and the one with the biggest head), used for tee shots as it’s designed to hit the ball the farthest.
Duff: A bad shot.
Duck hook: When a right-handed player strikes the ball such that it curves sharply from right to left and stays low to the ground.
Eagle: A score of two under par.
Etiquette: The rules governing a golfer’s behavior.
Executive course: A golf course that is shorter and has a lower par than regular golf courses. Consisting of mostly par 3 holes, it is designed to be played quickly by skilled golfers and to be welcoming for beginner golfers and juniors.
Fade: A golf shot in which the ball gradually moves left to right (for a right-handed golfer). Sometimes called “a cut shot.”
Fairway: The center, short-mown portion of a golf hole in between the teeing ground and the green.
Fat: A shot in which the club hits the ground (more so than intended) prior to striking the ball. Sometimes also called “thick” or “chunked.”
First tee: Where a round of golf play begins.
Flyer: A ball, usually hit from the rough, that goes much farther than intended.
Fly the green: A shot that goes over the green.
Fore: A warning shouted when the ball is heading toward a person.
Forward tees: The teeing ground located closest to the green.
Fringe: The short grass surrounding the green that is kept slightly longer than the grass on the green.
Get up: A phrase shouted at a ball that looks like it’s going to land short of the target. If it looks like it’s going to land in a difficult spot (perhaps water or a bunker), you’d say “get over.”
Gimme: A putt that is so close to the hole that it’s assumed that the player will make it. You can only have a “gimme” in casual, non-tournament play or in match play. An old-fashioned term for this is “in the leather,” a reference to the ball being closer to the hole than the length of a putter from the putter’s face to the bottom of its grip.
Green Fee: The cost to play a round of golf. (This usually includes the cost of the golf cart rental and practice balls.)
Grounding: Setting the heel of the golf club on the ground, however briefly.
Handicap: A numerical representation of a golfer’s playing ability.
Honors: The right to tee off first based on having the best score on the last hole or being furthest away from the hole.
Hook: When a right-handed player strikes the ball such that it curves sharply from right to left.
Hot: A shot that goes faster or farther than intended.
Lie: The position or location of the golf ball while in play.
Lip: The edge of the hole. If your ball hits the lip but doesn’t go in the hole, then you have “lipped out.”
Loft: The degree or angle of the face of the club.
Match play: A format of golf in which the goal is to win individual holes rather than tallying the total of all of the strokes.
Modified scramble: Also known as a shamble or Texas scramble, a golf format in which the players select the best shot off the tee, move all balls to that spot, and play individual stroke play for the rest of the hole.
Mulligan: In casual play only, a “do-over” shot made to replace a poorly hit shot, taken without counting the stroke toward the score.
Nineteenth (19th) hole: A golf course’s restaurant or lounge.
OB: Out of bounds.
Out of bounds: The area outside the course where play is not allowed, most often marked by white stakes.
Pin: The flagstick standing inside the cup on the green. Also known as “the stick.”
Pitching: A high-trajectory golf shot made near the green, intended to land softly with a minimum amount of roll.
Playing through: What takes place when one group of golfers passes through another group of slower playing golfers, ending up ahead of the slower group.
Provisional ball: A second ball that is played in the event that the first ball is or may be lost or out of bounds. If the first ball is found and is playable, the provisional ball is picked up. If the first ball isn’t playable (if it’s lost or out of bounds), the provisional ball is played and penalty strokes apply. Hitting the provisional ball when in doubt about whether a shot went out of bounds often speeds up the pace of play.
Pull cart: Used by golfers who prefer to walk but don’t wish to carry their golf bags.
Punching the greens: Aerating the greens by pulling small plugs (1/4″ – 3/4″ diameter) or using poking with small tines that leave the appearance of a pattern of “punched” holes in the turf.
Pure: A well-struck shot, often used as a verb. “She pured her shot!”
Putting: The golf stroke used to roll the ball on the green.
Ranger: The golf course staff member who provides player assistance on the golf course and who is responsible for keeping the overall pace of play.
Ready golf: Players hit when ready in order to speed up or maintain pace of play.
Regulation, In: When a player’s ball is on the green in one shot on a par 3 hole; 2 shots on a par 4; or 3 shots on a par 5.
Rough: The long grass bordering the fairway. On some courses, there is a “first cut” of shorter rough and a “second cut” of heavier, longer rough.
Sand bunker: A bunker filled with sand.
Sand trap: Slang for “sand bunker”. “Trap” is not defined in the “Rules of Golf.”
Sandy: Hitting the ball out of a sand bunker and hitting (usually putting) the ball into the cup on the very next shot.
Scramble: Probably the most popular format for charity golf tournament play. Each player in the foursome hits, then the group selects the best shot. Each player hits from that spot and the process continues until the ball is holed out.
Shank: Be aware, this is a word you should *not* use on the golf course — it’s considered bad luck and is therefore a breach of etiquette. However, you should still know what it is: a very poor shot that hits the hosel of the clubhead and “squirts” errantly off to the side. It’s sometimes called a “lateral.”
Shotgun start: When golfers are sent to every hole so that play begins for everyone at the same time.
Sit: A term shouted at the ball to encourage it to stick very close to where it lands. This is similar to “bite.”
Skull: A mishit golf stroke in which contact is made above the equator of the ball, resulting in a line-drive trajectory.
Slice: When a right-handed player strikes the ball such that it curves sharply from left to right.
Smoked: A term describing a well-hit long shot, particularly a drive.
Snowman: A darkly humorous reference to scoring an 8 on a hole.
Solheim Cup: A biennial women’s golf tournament in which teams from Europe and the United States compete against each other. It is named after Karsten Solheim (Ping Golf).
Starter: A golf associate who provides golfers at the first tee with any special information they will need during play and maintains the appropriate amount of time between groups of players starting off the first tee
Sticks: When referred to in the plural, “sticks” means golf clubs (as opposed to the flagstick). For example, “I’m buying a new set of sticks this season.” A putter is sometimes colloquially called a “flat-stick,” due to its lack of loft.
Stroke play: A golf format in which the objective is to finish the game using the fewest total shots.
Sweet spot: The center of the clubface, which will produce the longest shot from a given club.
Tap-in: A very short putt.
Tee box: The area on a golf hole where the ball is first struck, also known as the “teeing ground.” Although you hear “tee box” a lot, “teeing ground” or “tee” are the preferred terms.
Tees: Pieces of golf equipment used to raise the ball on the teeing ground for a player’s first stroke on the hole. Usually made of wood, plastic or earth-friendly composite material.
Thin: A shot that strikes near the center of the ball, typically causing a low trajectory. Sometimes also called “skinny.”
The tips: The farthest teeing ground from the green, usually demarcated by blue, black or gold tee markers. Also called the “championship tees” or the “back tees.”
The turn: The halfway point in a round of golf.
Up and down: Chipping or pitching the ball onto the green and putting it into the hole on the very next shot.
Woods: A type of golf club with a round head, usually made out of wood, metal or composite materials. The most common woods include the Driver, 3-wood and 5-wood.
Worm burner: A golf shot (not a putt) in which the ball never rises off the ground.
Yips: The inability to make short putts due to nervousness and lack of a smooth putting stroke.
Zone: When you’re playing well, you’re said to be “in the zone.” Sometimes described as “playing lights out.”

Source: golfforcause.com

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Season Membership Purchase Yours Today Only $199!

Coming down to south Florida to play golf this winter?  Take advantage of our Season Membership.  Only $199 will allow you to play discount golf all season long. Click here for details

If you are a south Florida resident with a Florida Driver’s License your membership is just $149.  Call the golf shop or email Josh McCumber at josh@hollywoodbeachgolf.com and we will send you an coupon code to purchase the resident season membership online.

Ladies Clinics are in full swing.  Tuesday and Thursdays, click here to sign up.

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POLITICS + GOLF: A Delicate Dance

Short and sweet …… GET OUT AND VOTE!

Golf Digest’s Peter Andrews, on Dwight Eisenhower (1993)
“Rank does have its privileges, and Eisenhower was not one to bend a fragile back to check his ball. At Burning Tree, outside Washington, D.C., where Ike played every Wednesday afternoon he could, he was famous for identifying his ball by rolling it over with his club until the logo appeared. If his lie was improved as a result, nobody minded very much. One afternoon, Eisenhower was thus maneuvering his equipment when the ball somehow darted up against a rock. ‘What happened?’ Ike asked, looking sternly at his caddie. ‘Mr. President,’ the caddie replied, ‘I’m afraid you’ve over-identified your ball.'”
Ben Bradlee on John F. Kennedy’s game:

“He could hit it a ton … but often had no idea where it was going.”
A Golf Digest assessment of Richard Nixon’s swing (1970)

“His setup position is too round-shouldered and stiff-legged, as though he were staring down a copy of his next State of the Union address.”
Raconteur Herb Graffis, on Ronald Reagan (1981)

“Most people think he’s not a golfer. The hell he isn’t. He once did a picture for Warner Brothers with Jack Redmond, the old trick-shot artist, and Jane Wyman, whom he later married. It was called ‘Shoot Yourself Some Golf.'”
Lee Trevino, assessing Reagan’s golf game after playing a match with Reagan (given a “generous” handicap) against Tom Watson and Secretary of State George Shultz (1989)

“I tell you what, the president’s a big, strong man, and he hit some good shots. I asked him how he stayed in such great shape, and he claims it’s chopping all that wood on his ranch.”

TOM WATSON, ON REAGAN (1989)
“He knocked a putt up fairly close on one hole, and I was ready to give it to him, but he said, ‘No, that’s not right.’ He wouldn’t take anything outside the leather.”

Golf Digest’s Dan Jenkins, on playing golf with George H.W. Bush, the 41st president (1990)

“Why is President Bush the best thing that’s happened to golf lately? I’ll tell you why. One, he is the only president of the United States who has ever known my name. Two, he is the only president of the United States who has ever confessed to reading my stuff. Three, he is the only president of the United States who has ever invited me to play a round of golf with him.”
Teaching professional Jack Lumpkin, on 41’s visit to the Golf Digest Learning Center (1992):

“He’s the sort of guy whose idea of practice is hitting six balls, seeing an improvement, then saying, ‘Let’s go play.'”
Bill Clinton (2000)

“Golf is like life in a lot of ways … All the biggest wounds are self-inflicted.”
Results of a golfdigest .com survey asking, “If you could have played golf with any president, who would it be?” (2005)

Bill Clinton, 30 percent; John Kennedy, 24 percent; George W. Bush (43), 14 percent; Ronald Reagan, 11 percent; Dwight Eisenhower, 9 percent; George H.W. Bush (41), 5 percent; Franklin Roosevelt, 5 percent; Gerald Ford, 2 percent.
SOURCE: Golf Digest

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Register to Play FireFan and get a Half off a Round of Golf

Register to be one of the first to get the latest sports app and we will give you 50% off a round of golf.  Just show email at check-in that you registered for the app and we will take 50% off your round during November. Register to play FireFan here.

Click here to watch FireFan video trailer.

 

Fair-Weather FanWinter golf has its own charms, but to some, it’s only acceptable in small doses

OK….. NO EXCUSES!  No brisk breezes, No hard as a rock bunkers, No having to hammer your tee in the turf …. and you can still wear your Bermuda shorts and golf shirts. So come out to Hollywood Beach Golf Course …. play a round of golf and remind yourself why you live here!!! Or at least spend your winters here! Because we just don’t get those “frigid” days these boys got.

Golf Digest staff members playing in the editor’s putter on a frigid day.
Late each fall the editors of Golf Digest play something called the Editor’s Putter, an individual stroke-play event — no gimmes, no do-overs, no funny winter rules. Typically our editor-in-chief Jerry Tarde announces the venue on a Friday post-noon for a round to be played that weekend. He’s watching for a good weather day, yes, but he also gets to see who has the grit to tell their significant other, who’s sure golf season has mercifully passed, that there’s one more Sunday game. It’s cruel, but as I say, not unsual.

Two years ago we played the Putter at a new course in The Hamptons, out east of Bethpage Black. From our office in Connecticut, getting there was an hour in the car and another hour by ferry, which put us at the club around 10 a.m. We had a coffee, made our bets and headed out. It was the first day of December. The temp was about 30 degrees, the wind blowing another 30, so whatever that means, say 20 in the sun.
Crazy, right? Well, with due respect to our benevolent dictator, this was not a golf day. We did get it in, and we did have some highlights and camaraderie, and plenty of stories about ridiculous shots tried and failed. But my clearest memory of the day is standing greenside at No. 9, an exposed par 5 that plays up a rise to the clubhouse, waiting for someone to hit his fourth putt. I was so cold at that moment, I instinctively crouched down and covered my ears like a rebellious four-year-old. I suppose I was trying to make myself small. I sure felt small. That’s what winter golf can do to you.

Now before I get myself in trouble here, let me say it was a memorable day. It was the coldest round I’d ever played, but the game was basically still there. Not my game, but the game. You still did your little waggle, you still got the yardages (though they rarely mattered), you still missed putts you thought you’d made (and tamped down imaginary spike marks). But it was tough to get over one cold, hard truth: 20 degrees.
When I think about golf, I see green acres, bright-blue skies, Bermuda shorts, not ski caps and frozen puddles. Not my breath. I know a lot of golfers think they’re playing golf year-round. But when you can’t feel your grip, or hammer a tee in the turf, it’s not really golf. When you’re putting on makeshift greens in the fairways, and the bunkers play like a gravel road, it’s not really golf. It’s just getting out of the house.

I hang up my clubs in November and try to remember where I put them in April. I like those delicious first rounds of spring, when you don’t know what to expect of your old game and you feel so damn good just being back out there. Golfers without an off-season deprive themselves of those sweet reunions.

So call me stupid, call me a fair-weather whatever. I’ll do it my way, packing on my winter 10, watching too much bad TV. Waiting. But remember, I get to feel that thrilling anticipation of the return, when the grass wakes up and the sun can warm your shoulders. To me, that’s when golf is really played.
SOURCE:  Peter Morrice

Why Ball Fitting Matters

Polymers, cores, mantel layers, dual dimples…….sound familiar?  If not, it’s OK.  But to some, all these terms boil down to two things….Distance & Spin.  And buying the “Right” ball to go further, straighter and ” Listen” to you when you tell the ball to “SIT”!!!  Read below to get to the “core” of how important selecting the “Right” ball is for you and your game.

“Ball fitting” has become a bigger part of golf’s vernacular, and in 2016, most players know that using the right ball for their swing can actually make a difference. For Bridgestone Golf, the concept is a cornerstone. “Fitting is the foundation for what we do,” says Bridgestone’s Elliott Mellow. “It allows us to take a product that pretty much looks the same to most people (round, white and dimpled) and help individual golfers better enjoy the game.”
Mellow has the kind of job any golf geek would love: He spends his days thinking about polymers, cores, mantel layers, dual dimples—everything that goes into engineering a high-performance golf ball. And while a conversation with him could make your head spin, he translates the science behind the company’s golf balls into terms the layman can better relate to: distance and spin.
Mellow leads Bridgestone’s U.S. fitting program, which offers both live and online fitting experiences. The first step in a live ball fitting is getting an individual’s player profile so that the expert fitters have an understanding of who the golfer is (age, gender, driver distance, average score, shot shape, trajectory, etc.). The player then hits a series of drives with the ball he or she currently plays with, and the launch monitor captures a ton of data. “We have them take enough swings to get an average of how their current ball performs,” says Mellow. The fitters then analyze that info and give them a Bridgestone ball to try with the driver. “The driver reveals the most about the performance of the golf ball,” says Mellow. “We show them the performance difference between their current ball and our products so they get immediate validation. We are successful 75 percent of the time, and the higher the handicapper, the more a fitting can help them,” he adds.
According to Mellow, the success rate goes up every year, and the main reason it goes up every year is because “we can continually refine and re-engineer the golf ball based on data we gather from the actual consumer.” About 330,000 golfers have been through the live fitting program since 2008, and more than 2 million swings have been captured. That’s a lot of data.
One of the most important results of all this information has been to create a “tour quality” ball for amateur swings speeds, which Bridgestone defines as less than 105 mph. “A lot of golfers play with tour balls, and they shouldn’t,” contends Mellow. “[A tour ball] gives a player like PGA Tour professional Brandt Snedeker distance and speed off the tee, but for an amateur who cannot fully compress the core, that particular ball won’t carry or roll as far. It will also create excessive side spin, so, for example, a five-yard slice might become a 20-yard slice.” Hence, the company launched the B330RX, which has many of the feel and performance benefits of a tour ball but is designed to perform better for more average swing speeds. It was the start of a whole new ball category, Mellow says.
Whether you go through Bridgestone’s system or have your local pro help you test different types of balls on a launch monitor to see the difference in performance, comparing golf balls side by side to find the type that optimizes your game is a worthwhile exercise for all players. It will open your eyes to the vast variety in ball construction, and help you pinpoint the type of ball that makes you perform the best. (For instance, you might just find that a softer ball with more spin will give you more distance off the tee than a so-called “distance ball” would.) No two golfers are created equal.
SOURCE: Susan Comolli Davis

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Seasonal Membership SALE ends Monday 10/31

Take advantage of our October SALE on our Seasonal Membership.  Discounts on your Golf Rounds between November 1 through April 30, 2017.  Regularly $199 … on SALE for Only $99 + tax. SALE ends Monday 10/31/2016.  You can still purchase it after Monday, but NOT for the discounted rate of “$99”.  So call or come in … and be sure to pass this savings on to your friends and family.  Can also be purchased as a “Gift” for someone!

Membership pricing:

Nov. 1 – Dec. 18, 2016                $36 before 11:00   $30 after 11:00

Dec. 19 – Apr. 30, 2017              $46 before 11:00    $36 after 11:00

Click here to purchase this online before Tuesday…… use code october100 for your $100 Discount!

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Lesson & Lunch Today at 11:00 Just $40 Includes Lunch

Join Mark Puls for Lesson and Lunch today at 11:00 for Chipping.

Improve your short game and lower your scores.

Have fun working on your game, meeting new friends and enjoying a good lunch at Rudy’s.

Thursday at 5:00 is our Coaching & Cocktails clinic. Please join us for great fun working on your chipping and an appetizer and drink at Rudy’s after!

See you at the course!

$99 Season Membership special ends Monday October 31.  Click here to purchase online.